As data becomes the new driver of economic development, Egypt has introduced a platform that could redefine how insights are used to shape policy and business. Entlaq has officially launched Arqam, the first comprehensive data analytics and market intelligence platform in the country. Built to simplify access to accurate information, Arqam aims to support job creation, attract investment and improve governance. Its arrival signals a shift toward decision-making rooted in evidence, giving Egypt stronger tools to compete in an increasingly data-driven global economy.
Arqam was developed with a clear mission: to make reliable data accessible, usable and scalable for all stakeholders. Policymakers, investors, businesses and students can all leverage the platform to gain actionable insights that inform strategic decisions. By bridging the gap between raw information and practical application, Arqam is expected to encourage smarter investment strategies, more efficient business operations and stronger governance. Its impact could extend beyond individual organizations, stimulating economic growth and job creation while building confidence in Egypt’s broader market.
The platform distinguishes itself through its comprehensive suite of tools. Users can access advanced analytics for data visualization, trend monitoring and business intelligence. Designed to serve diverse audiences, it accommodates individual researchers, students, startups, SMEs and large enterprises. This flexibility ensures that Arqam remains relevant as user needs evolve, making it a practical solution for both emerging businesses and established institutions. By combining accessibility with advanced functionality, the platform transforms complex data into insights that can guide decision-making across sectors.
Arqam operates on a tiered Software-as-a-Service (SaaS) model, designed to meet the needs of different user groups. A free plan is available for students and individual users, while affordable professional packages cater to startups and SMEs. Large enterprises can access full-featured enterprise-level subscriptions and universities and nonprofit organizations benefit from discounted options to encourage widespread adoption. This approach not only promotes inclusivity but also fosters a culture of data-driven thinking, allowing users across the country to leverage insights for economic and social impact.
The launch of Arqam is planned in phases throughout 2025. A Minimum Viable Product will be released in September, followed by a pilot soft launch in October. The full-scale rollout, including all features and services, is expected by December. This phased approach allows Entlaq to refine the platform based on real-world feedback, ensuring it is optimized to meet user needs and provide maximum value by the time of its complete release.
Arqam’s introduction comes at a crucial moment for Egypt’s economy. The country’s big data analytics sector is growing rapidly, with a projected compound annual growth rate of 5.9 percent through 2031. Much of this growth is fueled by the telecommunications sector and ongoing digital transformation initiatives across industries. At the same time, SMEs face an estimated annual financing gap of USD 46 billion, highlighting the importance of data-driven insights for investor confidence and resource allocation. Arqam’s ability to provide reliable economic and market information addresses this gap and strengthens the foundations for informed decision-making.
Beyond its technological capabilities, Arqam is poised to enhance Egypt’s competitiveness and resilience. By providing accurate, timely, and actionable insights, the platform helps businesses identify opportunities, mitigate risks and plan strategically. Policymakers can base their decisions on evidence rather than assumptions and investors gain the confidence to commit resources to projects with clear potential. This combination of access, accuracy and usability positions Arqam as a key enabler of sustainable economic development.
Entlaq emphasizes that the platform’s success will depend on more than technology alone. The company plans to build partnerships across public and private sectors, ensuring the quality and reliability of data. In addition, workshops, forums and training initiatives will foster an active user community, giving individuals and organizations the knowledge and skills to fully leverage Arqam’s capabilities. Through these efforts, Entlaq aims to establish the platform as the primary reference point for data analytics in Egypt and the broader region.
The launch of Arqam represents more than a new platform; it signals a shift toward evidence-based governance and business practices. By equipping stakeholders with powerful tools for analysis and decision-making, Entlaq is supporting Egypt’s journey toward digital maturity, inclusive growth, and long-term economic resilience. As the country’s data ecosystem continues to develop, Arqam is set to become a cornerstone of informed, sustainable and impactful economic progress.
